The Portfolio of Vinny Oliveira

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The Sparkler

In the early spring of 2010, Rancatore’s of Lexington MA opened their test kitchen for UML advertising design students to create new flavors for their popular menu. “The Sparkler” blended Ranc’s best sorbet flavors, and a few fresh ones like blood orange and lime-rickey, with a special topping that became an instant classic – Pop Rocks! These posters are a few of the design elements from the marketing campaign that helped launch our new flavor.